Brand positioning and website development

No Desire To Retire

The opportunity

Utilising the ever-growing over 50’s resource is a hot topic for the government as the ageing population is an unsustainable burden on taxpayers. 360 Brand & Digital were engaged to help this new business start up, standout and stand for something meaningful among audiences looking for work or seeking mature staff to hire.

The delivery

360 Brand & Digital conducted a full brand, technical and marketing audit to identify marketing communications barriers and opportunities that needed to be addressed. A responsive designed and optimised website was developed as the heart of this online community. To drive traffic to the new website an engaging advertising campaign was developed for use across online and offline channels, in addition to the implementation of a social media strategy and content marketing plan that targeted UK-wide government agencies and not for profit organisations for affiliations.

The result

Almost 12,000 member sign ups in first year

Over 60,000 monthly page impressions

Weekly Twitter reach exceeding 1 million

“360 Brand & Digital deployed a refreshing and insightful approach to managing our brand communications that has without doubt accelerated our success beyond all expectations”

Helping brands stand out for the right reasons

When we win clients we tend to keep them, enabling us to develop a deep level of understanding and trust.
Here are some of the companies we’ve worked with as their brand or digital marketing agency:

If you're looking for an inbound marketing agency to help you grow traffic, leads and sales, you've found us.


© 360 Brand & Digital 2016
T:01603 713010
The Union Building, 51-59 Rose Lane
Norwich, Norfolk, NR1 1BY
Registered in England: 8554949

RAR Recommended